Lionel Messi Overtakes an Egg as the Most Liked Instagram Photo of All Time

Lionel Messi lifts the trophy after Argentina win the FIFA World Cup 2022
Lionel Messi lifts the trophy after Argentina win the FIFA World Cup 2022. Photo by Javier Garcia/Shutterstock (13670815ja) Argentina v France, FIFA World Cup 2022, Final, Football, Lusail Stadium, Al Daayen, Qatar - 18 Dec 2022

Following Argentina’s historic win at the 2022 Qatar World Cup, star player Lionel Messi took to Instagram to celebrate the team and broke a record in the process. Just hours after posting, he received more than 60 million likes—and the number is only getting higher.

Messi shared the new carousel post of celebratory images with his followers, accompanied by the caption which began, “CAMPEONES DEL MUNDO!!!!!!!”.

The post now has over 69.5 million likes and almost 2 million comments.

Messi is no stranger to a popular social media post. He’s one of the most followed people on the platform, with an astonishing 406 million followers. And now, he’s knocked his own post into the third-place spot.

After years of competing against each other on the pitch, his sporting rival Christiano Ronaldo and the Argentinian star joined forces to surprise their combined followers with a photograph in collaboration with luxury fashion brand Louis Vuitton. The internet, as you can imagine, went wild. In less than 24 hours after they posted, Ronaldo earned more than 32 million likes and Messi reached 25 million.

But that iconic collaboration wasn’t ever in the number one spot. The previous holder of most-liked status was, in fact, an egg. Yes, you heard that correctly.

The post from @world_record_egg in January 2019 was accompanied by the caption, “Let’s set a world record together and get the most liked post on Instagram,” and astonishingly, the internet came through. To this day, it has more than 57.9 million likes, but now Messi has knocked it off the top spot, and we think his new post’s record be pretty hard to beat.